Actionable analyses on the OTT streaming marketplace

Market analyses and frameworks for executives and investors that marry macro industry trends to strategic, operational, and financial business planning success.

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Accessible 

Easy-to-read, follow and understand.

Smart 

In-depth, thoughtful and need-to-know analyses and insights on both subscription and ad-supported streaming marketplaces.

Original.

A mix of skepticism and contrarianism reflecting 14+ years of relevant corporate and entrepreneurial executive experience.

Written for the C-suite.

Forward-thinking strategic and financial decision-making frameworks for C-suite and senior executives across media, advertising, tech, and finance.

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Curated “earthquakes”, key stories, and blog posts from the previous week which prepare you for your Monday am meetings.

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Analysis that ties the big picture of the streaming marketplace to executive and investment decision-making at streaming companies

Downloadable reports and whitepapers

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Quotes from readers:

The SVOD and AVOD spaces are quickly changing niches in the media space and increasingly important for media executives to understand.  As entertainment companies are working to shift to new business models, Andrew is synthesizing and helping us all to understand these market shifts.

Eric Kuhn, Former CMO of Layer3TV

Kudos to Andrew Rosen for his PARQOR LLC newsletter. If you’re trying to make sense of the video-on-demand space, whether around subscriptions (SVOD) or advertising (AVOD), his newsletter somehow keeps getting better.

David Berkowitz, Serial Marketer

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About Us

The PARQOR newsletter was launched in February 2016 as a weekly newsletter written by Andrew A. Rosen about the digital video marketplace. Andrew is a former Viacom executive who worked and consulted closely with senior executives across MTV Networks and BET Networks divisions between 2005 and 2016. He is an independent, sometimes contrarian, writer who leverages a blend of factual evidence and analysis to deliver tangible, actionable business insights for his readers.